Boson Media

Team Blog


richard
richard

Joined-up apps benefit business

The Register ran an interesting article recently. The piece highlighted that many well known brands are missing out on sales, unnecessarily. Many of these brands have a conventional website, a mobile ‘optimised’ site and a mobile app, so you would think they were well poised to reap the commercial rewards. But, the article claims that [...]


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04
Oct 2011
richard
richard

Why is Amazon’s tablet important?

Despite a raft of high profile launches, there haven’t really been any serious contenders to the iPad crown to date. A recent report published by Forrester finds that the more engaging user experience, portability and screen size offered by tablets makes them better suited to mobile commerce that smart phones or similar devices. So why [...]


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12
Sep 2011
richard
richard

What’s Google up to with Google Plus?

Have you tried Google Plus yet? If you’re still wondering what it’s all about, the short answer is “Google’s version of Facebook.” But there’s a lot more to it than that. For one thing, Plus is run slightly differently. One of Facebook’s problems is the concept of “Friending” people. Making a Friend connection is two-way. [...]


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19
Jul 2011
richard
richard

Searching with pictures and sounds

The act of searching hasn’t really changed much in a long time. It’s hardly changed since Google arrived out of nowhere in the late 1990s and turned the world of web search upside down, by actually offering a search system that worked. But technology has marched forward during the last decade. Our computers are changing, [...]


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13
Jul 2011
richard
richard

A few thoughts on reaching global markets with the web

One of the biggest challenges facing any business these days is being found. The internet puts the world at everyone’s fingertips, so making your business stand out from all the others is difficult. We’ve been doing work in this area for some clients recently, helping them to expand their online presence beyond the UK, to [...]


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06
Jul 2011
richard
richard

It’s amazing what you can do with a webapp

If you’re a publisher, there are two ways you can give iPad users access to your content: Sign up to Apple’s developer and publisher programme, and be prepared to hand over 30% of the income to them, in return for distribution via the App Store Make a webapp, and carve your own path The editorial [...]


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17
Jun 2011
richard
richard

Ignore the mobile web at your peril

Business Insider ran an interesting article this week, in which it asked a number of technology experts and pundits for their answers to the simple question: “What’s the future of mobile?” All of the answers were fascinating, but we were struck by the one given by Peter Rojas, founder of tech blogs Gizmodo, Engadget and [...]


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10
Jun 2011
shaun
shaun

Crumbling cookies

Have you ever wondered how websites remember who you are? It’s because they use a simple technology called “cookies“. A cookie is a tiny snippet of text that gets stored on your computer when you visit a website. The website keeps a database of those cookies, matching cookies with user details. That’s how your online [...]


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01
Jun 2011
richard
richard

The web has much to offer manufacturing companies

Many of our clients are in manufacturing and engineering, and it’s great to see that both sectors are thriving despite the challenging economic conditions. According to Barclays Manufacturing Weekly newsletter, industrial orders in the UK were stronger than expected in May, building on a long-term upwards trend. Also, businesses are lasting longer. Fewer manufacturing companies [...]


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26
May 2011
richard
richard

Chromebooks lead the way for webapps

It’s really interesting to see the never-ending evolution of mobile computing devices. If you thought we’d reached the peak with the iPad, think again, because there’s still a lot of innovation ahead. Google’s new Chromebooks are fascinating, for lots of reasons. One is the way they reduce the computer down to its barest essentials – [...]


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20
May 2011

Web App

(web·ap) Abv. Web based application;
software that runs over the internet; software that is accessed via a web browser; an online tool.

The advantage of a web app is that it can be reached from any computer with an internet connection. Some examples of web apps are:

  • Online shops
  • Booking systems
  • Image galleries
  • Blogs